The Growth of Multi-Family Housing: An Unexplored Trend Affecting Media CompaniesOctober 12, 2017
Amidst all the industry conversation about “cord-cutting,” there exists an often-overlooked aspect to Pay TV subscriber numbers that may be skewing estimates of disconnections affecting MVPDs and programming networks: the shift in housing preferences by Americans from Single-Family Homes to Multi-Family Housing. Understanding this phenomenon will result in more informed forecasts of revenues for MVPDs and programmers alike. Read the full article here.This entry was posted in Uncategorized. Bookmark the permalink.